California Baby Product Line
In December 2017, a class-action lawsuit was filed against Ralph, Paco & Roberto, Inc. and California Baby + Kids for allegedly falsely advertising that products in the California Baby line – including Calming Bubble Bath, Super Sensitive Shampoo & Body Wash, and Overtired & Cranky Everywhere Spritzer – are natural when, according to the complaint, they contain synthetic ingredients. (Suarez et al v. Ralph, Paco & Roberto, Inc. and Honky Tots, Inc. d/b/a California Baby + Kids, Case No. 17-cv-9847, S.D.N.Y.)
For more information about natural claims, click here.
Class-Action Tracker
California Baby Natural Bug Repellent
The Latest
Amazon $700 Weekly Vehicle Advertisement Program
Can you earn a salary just by placing a small sticker on your car?
CATrends: Fish Oil Supplements Marketed to Support Heart Health
Lawsuits accuse companies of using deceptive claims to reel in consumers.
Huel
U.K. ad regulator takes issue with celeb endorsement.
BART
Why “taking BART” from Oakland to San Francisco costs more than advertised in this billboard.
Breaking Down the Relationship between Brands and Teens
Today’s teenagers are uniquely positioned in the marketing world.