
The Rise of ‘Bait-and- Switch Pricing’
Emily Stewart, Business Insider
Phillips et al. v. Straight Smile LLC d/b/a Byte and Dentsply Sirona Inc.
25-cv-21074, S.D. Fla.
(March 2025)
Byte Aligner Systems and Impression Kits
Falsely marketing products as safe and effective treatments when they are proven to be ineffective and dangerous to consumers
Pending
Emily Stewart, Business Insider
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
TINA.org calls on regulators to stop moving company’s bait and switch.
Complaint alleges IML was a $1.2 billion scam.
What you should know about ingredient studies.