Another One: TINA.org Calls Out DJ Khaled’s Undisclosed Alcohol Ads, Again
DJ Khaled is back to his old ways with his latest new drink alert.
Brew Dr. Kombucha
In October 2019, a class-action lawsuit was filed against Brew Dr. Kombucha for allegedly misrepresenting the amount of probiotics in its kombucha drinks. Specifically, the complaint alleges that each bottle of the drink contains “billions” of beneficial bacteria and probiotics when, according to plaintiffs, independent lab tests show that each bottle contains far fewer probiotics than advertised. For example, the complaint claims that a bottle of the “Clear Mind” kombucha drinks contains only about 50,000 CFUs (or “Colony Forming Units”) of probiotic bacteria. (Amos et al v. Brew Dr. Kombucha, LLC, Case No. 19-cv-1663, D. OR.)
For more of TINA.org’s coverage of the marketing of kombucha beverages, click here.
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