In October 2019, a class-action lawsuit was filed against Brew Dr. Kombucha for allegedly misrepresenting the amount of probiotics in its kombucha drinks. Specifically, the complaint alleges that each bottle of the drink contains “billions” of beneficial bacteria and probiotics when, according to plaintiffs, independent lab tests show that each bottle contains far fewer probiotics than advertised. For example, the complaint claims that a bottle of the “Clear Mind” kombucha drinks contains only about 50,000 CFUs (or “Colony Forming Units”) of probiotic bacteria. (Amos et al v. Brew Dr. Kombucha, LLC, Case No. 19-cv-1663, D. OR.)
For more of TINA.org’s coverage of the marketing of kombucha beverages, click here.
MADISON, CONN. December 1, 2022 – Acting on a complaint filed by ad watchdog, truthinadvertising.org (TINA.org), California regulators have reached a settlement with lingerie company Savage X Fenty, originally a joint venture between…
This annual heartstring-tugging tradition skates into another year.
Complaints allege violations of state securities laws.
Lingerie company agrees to pay $1.2 million to settle lawsuit
Unearthing the fees that Fisher charges but doesn’t disclose in some of its TV ads.