CATrends: Unscented Deodorants and Antiperspirants
Lawsuits allege marketing doesn’t pass the smell test.
In September 2014, a class-action lawsuit was filed against Vitamin Shoppe for allegedly misleadingly advertising dietary supplements, including BodyTech Whey Tech Pro 24, BodyTech 100% Casein, and Bodytech Primal Pro. According to the complaint, the company markets the products as “highly digestible protein products” when, in reality, they do not provide the promised benefits because the company under-doses the digestive enzyme Aminogen® and falsely claims that lactase helps the absorption and digestion of protein. (Segovia et al v. Vitamin Shoppe, Inc., Case No. 14-cv-07061, S. D. NY.).
For more information about other class-action lawsuits filed against Vitamin Shoppe and TINA.org’s coverage of the company, click here.
To learn more about protein supplements, click here.
Lawsuits allege marketing doesn’t pass the smell test.
Can these bottles really keep drinks hot for up to six hours?
TINA.org and other consumer advocates file comment with FTC.
New book explores why MLMs are often associated with harmful outcomes – and what can be done about it.
Marketing and reality are not in sync.