CATrends: Hypoallergenic Marketing Claims
A rash of lawsuits allege companies are misleading consumers.
Belk
Case Name (Date)
Davis et al. v. Belk, Inc.
25-cv-414, W.D.N.C.
(June 2025)
McBride et al. v. Belk Inc.
25-cv-432, W.D.N.C.
(June 2025)
Product/Service
Belk
Allegations
Misrepresenting that the company safeguards consumers’ personal information when it failed to do so and there was a data breach in May 2025
Status
Pending
The Latest
Ghost Girls
The Halloween ‘haunt’ that isn’t.
Titleist Golf Balls
Lawsuit accuses company of duping consumers into buying “unwanted” golf balls.
Jess Stewart (aka Micro Bakery Girl)
Will you really make thousands of dollars a month as a home baker?
Factor: 50% Off Your First Box
Unboxing this meal kit company’s enticing offer.