
Aveeno Makeup Removing Wipes
Allegations: Falsely marketing products as 100% plant-based when they contain synthetic, non-plant ingredients
September 2013: The named plaintiffs voluntarily dismissed this action When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.. The reasons have not been disclosed.
January 2013: Another class-action lawsuit was filed against Johnson & Johnson, this time concerning its Aveeno Baby Natural Protection Lotion Sunscreen with Broad Spectrum: SPF 30 and SPF 50, its Aveeno Natural Protection Lotion Sunscreen with Broad Spectrum: SPF 30 and SPF 50, and its Aveeno Baby Natural Protection Face Stick with Broad Spectrum: SPF 50 and SPF 50+. The complaint alleges that the products’ labels misleadingly state “natural protection” and “100% naturally sourced sunscreen ingredients,” when, in actuality, the products contain unnatural, synthetic ingredients. (Langan et al. v. Johnson & Johnson Consumer Cos., Inc., Case No. 3:13-cv-00570, D. NJ.)
Allegations: Falsely marketing products as 100% plant-based when they contain synthetic, non-plant ingredients
Allegations: Failing to disclose products contain the carcinogen benzene
Allegations: Misleadingly marketing products as specially made for babies when they contain the same formulation as the adult versions
Allegations: Failing to disclose sunscreens contain the carcinogen benzene
A deceptive marketing trend takes root.
How negative feelings surrounding menstruation have influenced period product marketing.
Class-action lawsuits target preservative-free claims.
Some class-action settlements that left consumers behind.
Lawsuit alleges environmental claims don’t stick.