The Rise of ‘Bait-and- Switch Pricing’
Emily Stewart, Business Insider
April 2014: The named plaintiff voluntarily dismissed this action. It was dismissed When a complaint is dismissed with prejudice, it cannot be refiled. as to the named plaintiff and When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. as to the class members. The reasons for the dismissal have not been disclosed.
July 2013: A class-action lawsuit was filed against Aveda Corp. over its Invati hair care product line, including Invati Exfoliating Shampoo, Invati Thickening Conditioner, and Invati Scalp Revitalizer, for allegedly falsely advertising it as a clinically proven “system” that “reduces hair loss” and is a “solution for thinning hair” when such claims are not true. (Berger et al. v. Aveda Corp., Case No. 13-cv-05074, C. D. CA.)
Emily Stewart, Business Insider
MADISON, CONN. May 6, 2025 – U-Haul is engaged in a bait-and-switch pricing scheme with its $19.95 truck rental ads, according to an investigation by consumer advocacy organization truthinadvertising.org (TINA.org).…
TINA.org calls on regulators to stop moving company’s bait and switch.
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