Class Action

Aveda Invati Hair Care

April 2014: The named plaintiff voluntarily dismissed this action. It was dismissed When a complaint is dismissed with prejudice, it cannot be refiled. as to the named plaintiff and When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. as to the class members. The reasons for the dismissal have not been disclosed.

July 2013: A class-action lawsuit was filed against Aveda Corp. over its Invati hair care product line, including Invati Exfoliating Shampoo, Invati Thickening Conditioner, and Invati Scalp Revitalizer, for allegedly falsely advertising it as a clinically proven “system” that “reduces hair loss” and is a “solution for thinning hair” when such claims are not true. (Berger et al. v. Aveda Corp., Case No. 13-cv-05074, C. D. CA.)


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