
1st Phorm’s ‘110% Money-Back Guarantee’
Money-back guarantee comes up woefully short of advertised percentage.
Sulici et al. v. Color Image Apparel d/b/a ALO Yoga et al.
25-cv-3928, N.D. Ill.
(April 2025)
ALO Yoga merchandise
Failing to disclose that influencers – including Bruna Lirio, Coral Simanovich and several others – are paid to promote and endorse products
Pending
Money-back guarantee comes up woefully short of advertised percentage.
Is it still a guarantee if it has strings attached?
Lawsuits allege “100%” marketing on front label is misleading.
TINA.org reader was charged a lot more than the advertised price. He’s not alone.
TINA.org explores the divide between the marketing and the science.