
Domino’s $6.99 Pizzas
Why advertise a price that no consumer will pay?
In May 2018, a class-action lawsuit was filed against two marketers of the diabetes medication Actos for allegedly misleadingly marketing the drug as safe and effective without disclosing the risks associated with taking the drug, including bladder cancer and congestive heart failure. (Fernandez et al v. Takeda Pharmaceuticals America, Inc. and Eli Lilly & Company, Case No. 18-cv-1142, E.D. Cal.)
Why advertise a price that no consumer will pay?
Watch out for online retailers’ bait-and-switch tactics.
Why your options may be limited in claiming this eyeglasses deal.
Complaint alleges gym chain puts up roadblocks to cancellation.
Aspiring entrepreneurs may want to think twice before signing up for this enticing offer.