Prüvit
TINA.org investigated Pruvit as part of a larger investigation into atypical income claims used by MLM companies. To read more about TINA.org’s 2023 MLM Income Claims Investigation, click here.
How We Took Action
2025
April 8
The DSSRC issues a case decision finding that Pruvit uses atypical earning claims to market its business opportunity.
2024
February 14
As part of its 2023 investigation into 100 MLM companies, TINA.org notifies Pruvit of its findings that the company has used atypical income claims to market its business opportunity.
2023
April 13
The FTC sends Pruvit a Notice of Penalty Offenses Concerning Substantiation putting the company on formal notice that it is unlawful to, among other things, make claims relating to the health benefits, safety, and effectiveness of products without competent and reliable scientific evidence to support them, and that disease-treatment claims must be substantiated by at least one randomized, controlled, and double-blinded human clinical trial of the product.
2021
October 26
The FTC sends Pruvit a Notice of Penalty Offenses Concerning Money-Making Opportunities putting the company on formal notice that it is an unfair or deceptive trade practice to misrepresent that profits or earnings are the ordinary, typical or average profits or earnings made by participants, and to fail to disclose conditions affecting income, such as expenses borne by the participants, among other things.
June 30
TINA.org sends a letter, along with a list of more than 660 direct selling companies that includes Pruvit, to the FTC urging it to implement a penalty offense program targeting the direct selling industry and its market-wide practice of using deceptive earnings representations and false health claims.
2020
November 16
As part of its 2020 investigation into MLMs targeted by the FTC for making deceptive COVID-related claims, TINA.org notifies the FTC of its finding that Pruvit continues to make unsubstantiated health claims and deceptive income claims.
April 24
The FTC sends Pruvit a warning letter ordering it to cease and desist from making unlawful claims that products treat COVID-19 and deceptive earnings claims.
The Latest
MLMs Continue to Recruit with Deceptive Earnings Claims
TINA.org investigation finds 98% of MLMs using misleading income claims.
A Growing List of Coronavirus Scams
A master list of known and alleged scams.
MLMs Continue to Break the Law Despite FTC Warning
Deceptive health and income claims, including some tied to COVID-19, persist in wake of warning from the feds.
TINA.org Alerts FTC to Herbalife Distributors’ Coronavirus Claims
TINA.org complaint comes four years after MLM paid $200 million to settle FTC deceptive advertising charges.
Prüvit Signal//Defense Cocktail
Video on MLM’s website promotes supplement for coronavirus prevention.
Prüvit Distributors, Co-Founder Making Illegal Health Claims
The key to marketing for this ketone-centric MLM appears to be illegal health claims.
TINA’s List
Readers have told us to look into these MLMs.