CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Huggies
Class-Action Tracker
Huggies Simply Clean Fragrance Free Baby Wipes
Allegations: Misleadingly marketing products as clean, gentle, safe, hypoallergenic, and plant-based
Huggies Simply Clean Fragrance Free Baby Wipes
Allegations: Failing to disclose that products contain or are at risk of containing harmful per- and polyfluoroalkyl substances (PFAS)
Huggies Diapers
Allegations: Deceptively marketing diapers as safe when they contain a skin irritant
Huggies Natural Care Baby Wipes
Allegations: Falsely marketing wipes as “plant-based”
Huggies Snug & Dry
Allegations: Misleadingly advertising diapers as safe and gentle without disclosing that they may cause rashes, blistering, peeling, and chemical burns
Huggies Natural Care Baby Wipes
Huggies Snug & Dry Diapers
Huggies Natural Baby Wipes
Kleenex® Cottonelle® Fresh Care Flushable Wipes and More
Huggies “Natural” Baby Products
