SuperBeets
TINA.org zooms in on the fine print in ad for “heart chews.”
We saw this ad promising a variety of healthy remedies that cover a long list of physical ailments for seniors. These “essentials” are deemed “natural” by Senior Life Health and advertised as a healthier lifestyle over the side effects from pharmaceutical drugs. The website lists an assortment of products that claim to help in:
All of these statements have an asterisk next to them, which when you scroll down to the fine print on the site states: “These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease” and they “rather are dietary supplements intended solely for nutritional support.”
The website does not cite any studies showing the benefits of their natural drugs over pharmaceutical ones. Instead the site features testimonials, and states that the results “may vary from person to person.”
The site also promises a 100% money back A written, legally-enforceable representation that a product or service will meet a given standard of quality and/or performance. A word that, whether used in its noun, verb, or adjective form by advertisers, should be viewed with a healthy dose of skepticism by consumers if the customer is not satisfied, excluding shipping and handling. The problem is in one place it states that within 90 days, consumers can send back the product and receive their money back and in another it says consumers have up to one year and then can send back any unused product and receive money back.
Because of all these red flags, a consumer might want to be wary before purchasing any of these products. More information about supplements can be found here.
Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.
TINA.org zooms in on the fine print in ad for “heart chews.”
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