Safe & Healthy Disinfecting UV Light
When it comes to UV devices and COVID-19, there is no magic wand.
Fiore makes a number of claims about their “Antifungal Nail Lacuqer,” including:
The National Advertising Division (NAD) is the advertising industry’s self-regulatory body administered by the Council of Better Business Bureaus. asked Fiore to back up these claims and others, but the company did not respond to NAD’s attempts to contact them by mail or by phone. NAD referred the matter to the FTC.
Consumers should be wary of over-the-top claims that are not substantiated by advertisers, particularly those who do not respond to requests to prove such claims.
Our Ad Alerts are not just about false and deceptive marketing issues, but may also be about ads that, although not necessarily deceptive, should be viewed with caution. Ad Alerts can also be about single issues and may not include a comprehensive list of all marketing issues relating to the brand discussed.
When it comes to UV devices and COVID-19, there is no magic wand.
Pharmacist testimonials at the center of advertising inquiry head to the FTC for further review.
From “cruelty free” to “Made in the USA,” TINA.org finds personal care company’s marketing awash with questionable labels.