Consumers Throw Flags on Super Bowl Advertisers
Six big game marketers that have been accused of fumbling ad claims.
Sensa Weight-Loss Products
In January 2014, a class-action lawsuit was filed against Sensa Products, LLC for allegedly falsely advertising Sensa weight-loss crystals. Specifically, the complaint alleges that the company’s advertisements promise consumers who use the product can lose weight without dieting when, in reality, the product cannot provide the promised weight-loss benefits. In addition, plaintiffs claim the company deceptively uses consumer testimonials to bolster “weight-loss without dieting” promises by paying people for positive testimonials without adequately disclosing this fact. (Conde et al v. Sensa Products, LLC and Does 1-10, Case No. 14-cv-0051, S. D. CA.).
For more information about other class-action lawsuits filed against Sensa Products, LLC and TINA.org’s coverage of the company, click here.
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