CVS Brands CVS TINA.org investigated the marketing used to promote life’sDHA™, a supplement sold by CVS Pharmacy under the name Algal-900 DHA, and found that the marketing deceptively implied the product could improve memory…
FTC Business Opportunity Rule Comment Regulatory/Congressional Actions FTC Business Opportunity Rule Comment TINA.org submitted a comment to the FTC regarding the Business Opportunity Rule and the need to include the direct selling industry in the rule.
Energy Drink Industry Marketing Industries Energy Drink Industry Marketing TINA.org and the Rudd Center investigated marketing tactics used by the energy drink industry and urged more than 40 companies to review their marketing.
Vitaminwater Brands Vitaminwater TINA.org objected — as amicus curiae — to class-action settlements that sought to resolve claims filed against Coca-Cola and its subsidiary Glacéau alleging that the companies falsely advertised Vitaminwater as…
O2PUR Brands O2PUR TINA.org investigated e-cigarette company O2PUR and found that it deceptively advertised the health and financial benefits of switching to e-cigarettes, enrolled consumers in a negative option offer without properly disclosing…
FTC Deceptive Earnings Claims Comment Regulatory/Congressional Actions FTC Deceptive Earnings Claims Comment TINA.org submitted a comment to the FTC urging it to initiate a rulemaking prohibiting deceptive or unfair marketing using earnings claims.