FTC’s authority to help consumer fraud victims is in question before the U.S. Supreme Court Media Coverage FTC’s authority to help consumer fraud victims is in question before the U.S. Supreme Court Stephanie Zimmermann, Chicago Suntimes
The Problematic Fakery Of Lil Miquela Explained—An Exploration Of Virtual Influencers and Realness Media Coverage The Problematic Fakery Of Lil Miquela Explained—An Exploration Of Virtual Influencers and Realness Matt Klein, Forbes
Rihanna hopes fashion show brings ‘a little bit of happiness’ during pandemic Media Coverage Rihanna hopes fashion show brings ‘a little bit of happiness’ during pandemic Zoe Christian Jones, CBS News
Web of ‘Wellness’ Doctors Promote Injections of Unproven Coronavirus Treatment Media Coverage Web of ‘Wellness’ Doctors Promote Injections of Unproven Coronavirus Treatment Tom Dreisbach, NPR
Pandemic Schemes: How Multilevel Marketing Distributors Are Using the Internet—and the Coronavirus—to Grow Their Businesses Media Coverage Pandemic Schemes: How Multilevel Marketing Distributors Are Using the Internet—and the Coronavirus—to Grow Their Businesses Abby Vesoulis & Eliana Dockterman, TIME
MLMs Are Using Coronavirus Anxiety To Exploit The Quarantined and Unemployed Media Coverage MLMs Are Using Coronavirus Anxiety To Exploit The Quarantined and Unemployed Jesselyn Cook, HUFFPOST
Multilevel marketing sellers are using coronavirus to push oil and vitamin sales on Facebook Media Coverage Multilevel marketing sellers are using coronavirus to push oil and vitamin sales on Facebook Megan Graham, CNBC
FTC Punishes ‘Detox’ Tea Maker Teami, With a Slap on the Wrist for Influencers Including Cardi B Media Coverage FTC Punishes ‘Detox’ Tea Maker Teami, With a Slap on the Wrist for Influencers Including Cardi B Scott Nover, ADWEEK
Rihanna’s lingerie company accused of deceptive advertising Media Coverage Rihanna’s lingerie company accused of deceptive advertising Megan Cerullo, CBS News
Goop accused of more deceptive health claims, violating court order Media Coverage Goop accused of more deceptive health claims, violating court order Beth Mole, Ars Technica
Brands Are Building Their Own Virtual Influencers. Are Their Posts Legal? Media Coverage Brands Are Building Their Own Virtual Influencers. Are Their Posts Legal? Jesselyn Cook, HUFFPOST
The Magical Thinking Of ‘The Goop Lab’ Media Coverage The Magical Thinking Of ‘The Goop Lab’ Doreen St. Felix, The New Yorker
Gwyneth Paltrow-Hosted ‘The Goop Lab’ Reveals First Trailer Media Coverage Gwyneth Paltrow-Hosted ‘The Goop Lab’ Reveals First Trailer THR Staff, The Hollywood Reporter
Sen. Blumenthal calls for crackdown on ‘kidfluencers’ Media Coverage Sen. Blumenthal calls for crackdown on ‘kidfluencers’ Samaia Hernandez, WTNH News 8
Marketers Wanted a New Generation to Target, Hence Alphas Media Coverage Marketers Wanted a New Generation to Target, Hence Alphas Emma Grey Ellis, WIRED
Popular YouTube Toy Review Channel Accused of Blurring Lines for Ads Media Coverage Popular YouTube Toy Review Channel Accused of Blurring Lines for Ads Tiffany Hsu, New York Times
NRG buying electricity and natural gas retailer for $300M Media Coverage NRG buying electricity and natural gas retailer for $300M Michelle Caffrey, Philadelphia Business Journal
A Rival to Botox Invites Doctors to Party in Cancun, With Fireworks, Confetti and Social Media Posts Media Coverage A Rival to Botox Invites Doctors to Party in Cancun, With Fireworks, Confetti and Social Media Posts Katie Thomas, New York Times
More than 100 LuLaRoe sellers have filed for bankruptcy Media Coverage More than 100 LuLaRoe sellers have filed for bankruptcy Chavie Lieber, Vox