Search - Truth in Advertising

ColourPop Eye Makeup

Allegations: Marketing makeup as if it is safe to use when it contains ingredients that are dangerous to use near the eyes

Fungi Nail Antifungal Liquid

Class Action

Fungi Nail Antifungal Liquid

Allegations: Falsely marketing that products are clinically proven to cure and prevent nail fungus

Lumineux Whitening Strips

Class Action

Lumineux Whitening Strips

Allegations: Misleadingly marketing that products whiten teeth within 30 minutes

The Period Company

Class Action

The Period Company

Allegations: Falsely marketing products as “waste-free,” “non-toxic,” “sustainable,” and “kind to the user and the Planet”

Herbal Essences Dry Shampoos and Conditioners

Class Action

Herbal Essences Dry Shampoos and Conditioners

Allegations: Failing to disclose that products contain the carcinogen benzene

equate Sunscreens

Class Action

equate Sunscreens

Allegations: Falsely marketing sunscreens as “Reef Friendly”

Several Brands of Sunscreen Sold at Walgreens

Class Action

Several Brands of Sunscreen Sold at Walgreens

Allegations: Falsely advertising sunscreens as waterproof

Dollar General’s Shelf Prices

Class Action

Dollar General’s Shelf Prices

Allegations: Charging consumers more than the price advertised on store shelves

Renpure Hair Care Products

Class Action

Renpure Hair Care Products

Allegations: Falsely marketing products as “plant-based”

Peter Thomas Roth Water Drench Hyaluronic Cloud Rich Barrier Moisturizer

Class Action

Peter Thomas Roth Water Drench Hyaluronic Cloud Rich Barrier Moisturizer

Allegations: Deceptively using slack-filled packaging for products

Sure and Brut Aerosol Antiperspirants

Class Action

Sure and Brut Aerosol Antiperspirants

Allegations: Failing to disclose that products contain the carcinogen benzene

Colgate and Tom’s of Maine Toothpastes

Class Action

Colgate and Tom’s of Maine Toothpastes

Allegations: Falsely advertising toothpaste tubes as recyclable

By the Numbers: Greenwashing Class-Action Lawsuits

Consumer News

By the Numbers: Greenwashing Class-Action Lawsuits

TINA.org has tracked more than 100 lawsuits alleging greenwashing.

Banana Boat Sport Ultra Faces Sunscreens

Class Action

Banana Boat Sport Ultra Faces Sunscreens

Allegations: Falsely marketing products as if they are specifically designed for the face when they contain the same formula as regular Banana Boat Sport Ultra

Oral-B Glide Dental Floss

Class Action

Oral-B Glide Dental Floss

Allegations: Misleadingly marketing products using the phrase “Pro-Health” when testing shows they likely contain chemicals that are harmful to humans and the environment

Creme of Nature Moisture-Rich Hair Color with Shea Butter Conditioner

Class Action

Creme of Nature Moisture-Rich Hair Color with Shea Butter Conditioner

Allegations: Falsely marketing products as “Ammonia Free”

DUDE Wipes

Class Action

DUDE Wipes

Allegations: Falsely marketing products as “flushable”

South of France Products

Class Action

South of France Products

Allegations: Misleadingly marketing that products are from France when they actually come from Kentucky

Nutrafol Products

Class Action

Nutrafol Products

Allegations: Making misleading claims in the marketing for Nutrafol

TINA.org Reports Colgate, Tom’s of Maine to Regulators for Greenwashing

Press Release

TINA.org Reports Colgate, Tom’s of Maine to Regulators for Greenwashing

MADISON, CONN. Sept. 12, 2023—Colgate-Palmolive is deceptively marketing its Tom’s of Maine and Colgate toothpaste tubes as “recyclable” in violation of the FTC’s Green Guides, according to an investigation by…

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ColourPop Eye Makeup

Fungi Nail Antifungal Liquid

Lumineux Whitening Strips

The Period Company

Herbal Essences Dry Shampoos and Conditioners

equate Sunscreens

Several Brands of Sunscreen Sold at Walgreens

Dollar General’s Shelf Prices

Renpure Hair Care Products

Peter Thomas Roth Water Drench Hyaluronic Cloud Rich Barrier Moisturizer

Sure and Brut Aerosol Antiperspirants

Colgate and Tom’s of Maine Toothpastes

By the Numbers: Greenwashing Class-Action Lawsuits

Banana Boat Sport Ultra Faces Sunscreens

Oral-B Glide Dental Floss

Creme of Nature Moisture-Rich Hair Color with Shea Butter Conditioner

DUDE Wipes

South of France Products

Nutrafol Products

TINA.org Reports Colgate, Tom’s of Maine to Regulators for Greenwashing