Discover The Power of Fragrance With The New LYNX Fine Fragrance Collection.
Using humor and an unexpected twist, Lynx’s “Robbery” commercial highlights the allure of the brand’s new fragrance.
In July 2019, a class-action lawsuit was filed against Hyatt Hotels for allegedly misleadingly advertising prices of hotel rooms to make consumers believe the rooms are cheaper than they actually are. According to the complaint, the hotels advertise prices for rooms that do not include the resort fees charged. (Brower et al v. Hyatt Hotels Corp., Case No. 19-cv-4724, N. D. IL.)
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Using humor and an unexpected twist, Lynx’s “Robbery” commercial highlights the allure of the brand’s new fragrance.
Alice Kantor, Bloomberg
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