What Does Made in the USA Really Mean?
When does a product truly meet the requirements for a Made in USA label?
The majority of U.S. consumers prefer products that are made in the USA and some are even willing to pay more for them. But the law on Made in USA claims is clear: If a product isn’t “all or virtually all” made in the U.S., then it cannot be marketed as American-made.
When does a product truly meet the requirements for a Made in USA label?
Seen or heard a deceptive ad? Report an Ad
TINA.org found window company engaged in deceptive U.S.-origin marketing.
TINA.org investigated numerous car companies marketing vehicles as made in the USA when the cars are actually assembled in the U.S. using imported parts.
TINA.org found Jeep, Dodge and Ram engaged in deceptive U.S.-origin marketing.
CBS News
Patrick Coffee, The Wall Street Journal
Tanya Gazdik, Media Post
Order puts platforms like Amazon and Walmart on notice.
Information about relevant class actions filed around the country.
CHI and Biosilk hair products
Falsely marketing products as “Made in the USA” when ingredients come from foreign countries
Falsely marketing products as containing more natural ingredients than they actually do
Pending
Howard et al. v. Farouk Systems, Inc.
25-cv-5096, S.D. Tex.
(March 2025)
CHI and Biosilk hair products
Falsely marketing products as “Made in the USA” when ingredients come from foreign countries
Falsely marketing products as containing more natural ingredients than they actually do
Pending
John Paul Mitchell hair products
Falsely marketing products as “Made in the USA” when they contain ingredients from foreign countries
Pending
Lauer et al. v. John Paul Mitchell Systems
25-cv-2438, N.D. Ill.
(March 2025)
John Paul Mitchell hair products
Falsely marketing products as “Made in the USA” when they contain ingredients from foreign countries
Pending
McCoy et al. v. McCormick & Co., Inc.
25-cv-231, E.D. Cal.
(Feb. 2025)
McCoy McCormick & Co., Inc.
25-at-156, E.D. Cal.
(Feb. 2025)
French’s mustard products, including Dijon Mustard Made with Chardonnay, Honey Dijon and Yellow Mustard
Falsely advertising products as “Crafted and Bottled in Springfield, MO, USA” and “AMERICAN FLAVOR IN A BOTTLE” when they contain mustard seeds from Canada and other imported ingredients
McCoy et al. v. McCormick & Co., Inc.
25-cv-231, E.D. Cal.
(Feb. 2025)
McCoy McCormick & Co., Inc.
25-at-156, E.D. Cal.
(Feb. 2025)
French’s mustard products, including Dijon Mustard Made with Chardonnay, Honey Dijon and Yellow Mustard
Falsely advertising products as “Crafted and Bottled in Springfield, MO, USA” and “AMERICAN FLAVOR IN A BOTTLE” when they contain mustard seeds from Canada and other imported ingredients
McCoy case (No. 25-cv-231): Dismissed
McCoy case (No. 25-at-156): Pending
Dude Wipes
Falsely marketing products as “Assembled in USA” and “USA-Made” when the ingredients and components used to make them come from outside of the United States
Karter et al. v. Dude Products, Inc.
25-cv-663, S.D. Cal.
(March 2025)
Dude Wipes
Falsely marketing products as “Assembled in USA” and “USA-Made” when the ingredients and components used to make them come from outside of the United States
Roblyer et al. v. Paula’s Choice and Conopco, Inc. d/b/a Unilever
25-cv-1364, E.D. Cal.
(May 2025)
Roblyer et al. v. Paula’s Choice and Conopco, Inc. d/b/a Unilever
25-at-606, E.D. Cal.
(May 2025)
Paula’s Choice’s 2% BHA Liquid Exfoliant and other skincare products
Falsely marketing products as “Made in USA” when ingredients in them are not from the United States
Roblyer case (No. 25-cv-1364): Settled and voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled. as to the named plaintiff’s claims and When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. as to the class members’ claims
Roblyer case (No. 25-at-606): Pending
Roblyer et al. v. Paula’s Choice and Conopco, Inc. d/b/a Unilever
25-cv-1364, E.D. Cal.
(May 2025)
Roblyer et al. v. Paula’s Choice and Conopco, Inc. d/b/a Unilever
25-at-606, E.D. Cal.
(May 2025)
Paula’s Choice’s 2% BHA Liquid Exfoliant and other skincare products
Falsely marketing products as “Made in USA” when ingredients in them are not from the United States
Roblyer case (No. 25-cv-1364): Settled and voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled. as to the named plaintiff’s claims and When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. as to the class members’ claims
Roblyer case (No. 25-at-606): Pending