CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Class-Action Tracker
Information about federal false advertising class actions filed around the country. Please note, our list is neither comprehensive nor reflective of TINA.org’s opinion.
CATrends: Advertised Apartment Rental Prices
Watch out for hidden fees.
CATrends: Packed in ‘100% Fruit Juice’
Lawsuits allege “100%” marketing on front label is misleading.
Class Actions
BetterBody Coconut Oil
February 2017: A state court judge granted final approval of this settlement. November 2016: A state judge preliminarily approved a settlement of a false advertising class-action lawsuit against BetterBody Food…
Madhava’s Organic Extra Virgin Olive Oil and Non-GMO Avocado Oil
Allegations: Misleadingly marketing products as “Clean & Simple” when they contain a significant amount of toxic substances
Great Value Reduced Fat Mayo With Olive Oil
Allegations: Misleadingly marketing products as made with olive oil when the ingredients list shows they contain more soybean oil than olive oil
Dr Tobias Omega 3 Fish Oil
Allegations: Falsely marketing dietary supplements as fish oil when the ingredient in the product has been transformed in such a way that it is no longer fish oil
Crisco Oil
December 2015: Both of these actions were dismissed. The parties in the Ault action reached a settlement agreement, the terms of which have not been disclosed, and the action was…
I Can’t Believe It’s Not Butter Olive Oil Spread
Allegations: Misleadingly marketing products as made with olive oil when they contain more soybean, palm kernel, and palm oils than olive oil
Country Crock Plant Butter Made with Olive Oil
Allegations: Misleadingly marketing products as if they contain a significant amount of olive oil when the ingredients list reveals that they contain more of a blend of other plant-based oils…
Country Crock Almond Oil Plant Butter
Allegations: Misleadingly marketing butter as made with almond oil when the ingredients list shows that it contains more palm fruit, palm kernel, and canola oils than almond oil
Earth Balance Olive Oil Buttery Spread
Allegations: Misleadingly marketing spreads as being made with olive oil when the ingredients list reveals they are made using a vegetable blend that contains more palm fruit, canola, and safflower…
Kalamata 100% Pure Olive Oil
2014: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed. November 2013: A class-action lawsuit was…