Alani Nu Facing Increased Scrutiny over Marketing to Kids
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
July 2019: This case was dismissed.
October 2018: The case was transferred from state court to federal court. (Case No. 18-cv-8791, C.D. Cal.)
June 2018: A class-action lawsuit was filed against companies that sell advertising subscriptions to small businesses for allegedly failing to adequately disclose the terms and conditions of automatic renewal and continuous service offers resulting in subscribers being charged without their consent. (Lopez dba Building Blocks Preschool et al v. YP, Holdings, LLC; YP, LLC; Dex Media; Damien Halliburton, Case No. 56-2018-00514106, California State Court – Ventura County)
Following lawsuit, Texas AG launches probe into energy drink’s “youth-oriented branding strategies.”
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