April Fools: How Some Companies Prank Consumers with Common Marketing Terms
These definitions are a joke.
In September 2016, a class-action lawsuit was filed against KC Jewelry for allegedly overstating the weight of diamonds on jewelry. For example, the label for the ring purchased by the named plaintiff represented that it contained 4.25 carats of diamonds when it actually had only 3.87 carats. (Greenbaum et al v. KC Jewelry, Inc., et al, Case No. 16-cv-6845, C. D. CA.)
For more information about other class-action lawsuits regarding jewelry and TINA.org’s coverage of the products, click here.
These definitions are a joke.
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