How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
June 2014: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed.
February 2014: A class-action lawsuit was filed against Lenfest for allegedly deceptively advertising WAXVAC® as a “safe way to clear your ears.” Specifically, plaintiffs claim that the company misleadingly advertises that the product “gently draws dirt particles and moisture out quickly and safely” when, according to the complaint, the product does not perform as promised. In addition, the complaint alleges that the company makes claims that require FDA approval, but no such approval was obtained. (Weinstein et al v. Lenfest Media Group, LLC, Case No. 14-cv-01251, E. D. PA.).
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.