
Consumers Throw Flags on Super Bowl Advertisers
Six big game marketers that have been accused of fumbling ad claims.
In July 2019, a class-action lawsuit was filed against the dog walking app and website Wag for allegedly misleadingly advertising that its dog walkers are trusted, qualified to care for the safety of pets, and vetted through background checks when, according to plaintiffs, the company has not interviewed, trained, or run background checks on thousands of its dog walkers and Wag’s dog walkers have stolen, lost, beaten, and killed pets. In addition, plaintiffs allege that the company deceptively claims that its dog walkers have taken more than 10 trillion steps walking dogs. (Meli et al v. Wag Labs, Inc., Case No. 19-cv-3807, E. D. NY.)
Six big game marketers that have been accused of fumbling ad claims.
This marketing may come with some baggage.
Madison Burgess, Daily Mail
This gym may want to work harder at being transparent about this offer.
TINA.org examines holes in “bulletproof” product claims.