
CATrends: Fish Oil Supplements Marketed to Support Heart Health
Lawsuits accuse companies of using deceptive claims to reel in consumers.
In July 2019, a class-action lawsuit was filed against the dog walking app and website Wag for allegedly misleadingly advertising that its dog walkers are trusted, qualified to care for the safety of pets, and vetted through background checks when, according to plaintiffs, the company has not interviewed, trained, or run background checks on thousands of its dog walkers and Wag’s dog walkers have stolen, lost, beaten, and killed pets. In addition, plaintiffs allege that the company deceptively claims that its dog walkers have taken more than 10 trillion steps walking dogs. (Meli et al v. Wag Labs, Inc., Case No. 19-cv-3807, E. D. NY.)
Lawsuits accuse companies of using deceptive claims to reel in consumers.
U.K. ad regulator takes issue with celeb endorsement.
Why “taking BART” from Oakland to San Francisco costs more than advertised in this billboard.
Today’s teenagers are uniquely positioned in the marketing world.
New rule also targets paid reviews.