
Domino’s $6.99 Pizzas
Why advertise a price that no consumer will pay?
Merck has agreed to settle two class-action lawsuits filed in 2008 against it and Schering-Plough Corp. (which Merck has since acquired) over its cholesterol medication Vytorin. The settlement is for a whopping $688 million. The two lawsuits were filed by shareholders of the companies and alleged, among other things, that the companies made false and misleading statements regarding the effectiveness and economic success of the drug in press releases and other public disclosures.
Why advertise a price that no consumer will pay?
Watch out for online retailers’ bait-and-switch tactics.
Why your options may be limited in claiming this eyeglasses deal.
Complaint alleges gym chain puts up roadblocks to cancellation.
Aspiring entrepreneurs may want to think twice before signing up for this enticing offer.