Vivaloe™ Drinks
September 2016: This action was voluntarily dismissed When a complaint is dismissed with prejudice, it cannot be refiled., the reasons for which have not been disclosed.
April 2016: A class-action lawsuit was filed against Outernational Brands, Inc. for allegedly deceptively marketing Vivaloe™ aloe vera drinks as “All Natural” and containing no preservatives when they actually contain a non-natural, chemically-processed ingredient that is used as a preservative, citric acid. (Chen et al v. Outernational Brands, Inc., Case No. 16-cv-1634, E. D. NY.)
For more information about other class-action lawsuits regarding natural claims and TINA.org’s coverage of the issue, click here.
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