
CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
In November 2018, a class-action lawsuit was filed against Virgil’s Sodas for allegedly deceptively marketing its Root Beer and Orange Cream sodas as being “Made Naturally” with “100% Natural Ingredients” and as having “No Preservatives” when, according to the plaintiffs, the sodas contain a synthetic preservative called citric acid. (Mason et al v. Reed’s Inc. d/b/a Virgil’s Sodas, Case No. 18-cv-10826, S. D. NY.)
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A deceptive marketing trend takes root.
Legislators should protect the work of the Consumer Financial Protection Bureau.
What does “human-grade” dog food actually mean?
The statement, “Manufactured in the USA 100%,” had appeared on product packaging.
E.J. Schultz, Ad Age