Monetizing Minors: Eric Befumo (aka Big Justice)
Brand partnerships worthy of a big “doom!”
Chambers et al. v. Carol Cole Co., Inc. d/b/a NuFACE
24-cv-1938, S.D. Cal.
(Oct. 2024)
Trinity+ and Trinity Classic Facial Toning Devices and Wrinkle Reducer Attachments
Falsely representing that the products’ red-light therapy provides several benefits – including increasing collagen production, correcting discoloration, and reducing inflammation, fine lines and wrinkles – when they are not capable of providing such benefits
Falsely representing that the products’ microcurrent technology is “clinically proven” to enhance collagen and elastin production, improve circulation, and tighten and tone skin when the devices are not capable of providing such benefits
Pending
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
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