Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
In September 2020, a class-action lawsuit was filed against ITO EN (North America) Inc. for allegedly misleadingly marketing its Teas’ Tea Organic Pomegranate Blueberry Green Tea as “Slightly Sweet” when, according to the complaint, sugar is the second most predominant ingredient in the tea. (Nelson et al v. ITO EN (North America) Inc., Case No. 20-cv-7496, S.D.N.Y.)
For more of TINA.org’s coverage of sugar claims, click here.
Misleading campaigns highlight this year’s big ad event.
Consumers may want to see through many of this company’s claims.
It won’t get any easier to cancel those annoying subscriptions.
What you need to know about this offer.
What’s this kidfluencer doing promoting a “youth cream”?