Switch Sparkling Beverages
In October 2018, a class-action lawsuit was filed against Apple & Eve for allegedly misleadingly marketing Switch Sparkling beverages as being healthy, low-calorie drinks with “No Preservatives” and “No Sugar Added” when, according to the plaintiffs, the drinks contain the preservatives citric acid and ascorbic acid and are not low-calorie when compared to other beverages that are not marketed with “No Sugar Added” claims. (Reaves et al v. Apple & Eve, LLC, Case No. 18-cv-5728, E.D.N.Y.)
Class-Action Tracker
The Latest
Maybelline: Maybe This Christmas
Maybe they kiss and make up. Or makeup then kiss.
Saatva
TINA.org pulls back the covers on this company’s Made in USA marketing.
Monetizing Minors: Eric Befumo (aka Big Justice)
Brand partnerships worthy of a big “doom!”
Instacart’s AI-Enabled Pricing Experiments May Be Inflating Your Grocery Bill, CR and Groundwork Collaborative Investigation Finds
Derek Kravitz, Consumer Reports
The Most Deceptive Ads of 2025
Here were some of the worst ads TINA.org investigated this year.