The Ordinary: The Periodic Fable
From empty promises to impossible standards and overhyped ingredients: for too long, the beauty industry has taught beauty wrong.
Simijanovic et al. v. Koninklijke Luchtvaart Maatschappij N.V.
23-cv-12882, E.D. Mich.
(Nov. 2023)
Flights on Royal Dutch Airlines
Using misleading and outdated facts and figures about its environmental initiatives in marketing materials
Misleadingly representing that the airline is “[f]lying on biofuel” that is sustainable when almost all of the fuel it uses is fossil fuel
Misleadingly marketing that consumers who purchase carbon credits in its CO2ZERO program (a reforestation program that involves planting trees and sustainable fuels) offset the environmental impact of flying when purchasing carbon credits does not actually negate the effects flying has on the environment
Dismissed When a complaint is dismissed with prejudice, it cannot be refiled.
From empty promises to impossible standards and overhyped ingredients: for too long, the beauty industry has taught beauty wrong.
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