How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
In May 2014, a class-action lawsuit was filed against Shearer’s Foods for allegedly falsely marketing various flavors of its Riceworks Gourmet Brown Rice Crisps. Specifically, plaintiffs allege that the company advertises the crisps as “all natural” or having “no artificial ingredients” when, in reality, they contain unnatural, synthetic, and artificial ingredients. Later that month, a federal judge dismissed this action When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. finding that the Court lacked subject-matter jurisdiction. (Bohlke et al v. Shearer’s Foods, LLC and Shearer’s Foods, Inc., Case No. 14-cv-80656, S. D. FL.).
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.