
Breaking Down the Relationship between Brands and Teens
Today’s teenagers are uniquely positioned in the marketing world.
In April 2014, a class-action lawsuit was filed against the owners of Revel Casino for allegedly deceptively advertising that the casino would refund all losses on slot machines during the month of July 2013 when, in reality, consumers did not receive cash refunds and only received “free slot play coupons” with many restrictions. (Stern et al v. Revel AC, Inc., Revel AC, LLC, Revel Entertainment Group, LLC, and Chatham Asset Management, LLC, Case No. 14-cv-02056, D. NJ.).
For more information about other class-action lawsuits against Revel Casino and TINA.org’s coverage of the casino, click here.
Today’s teenagers are uniquely positioned in the marketing world.
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