Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
ProHT Power Banks
In November 2018, a class-action lawsuit was filed against Inland Products for allegedly falsely advertising its ProHT Power Banks (portable chargers that are used to recharge electronic devices). Specifically, the complaint alleges that testing shows that the milliampere-hours (mAh) – which represents the number of times a power bank can recharge a device before it needs to be recharged – is much lower than the company represents. For example, plaintiffs claim that the company represents that the mAh of one of its power banks is 10400 when, according to the complaint, the actual mAh is 5840. (Mahavongtrakul et al v. Inland Products, Inc., Case No. 18-cv-7261, N.D. Cal.)
For more of TINA.org’s coverage of the marketing of power banks, click here.
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