Digital culture guru Taylor Lorenz’s new book reveals how the Instagram influencer ‘floodgates’ really opened: a backfiring FTC crackdown
Taylor Lorenz, Fortune
T.K. et al. v. Prime Hydration LLC et al.
23-cv-476, W.D. Ky.
(Sept. 2023)
PRIME Energy Drinks
Marketing drinks to youth as healthy hydration drinks when the high level of caffeine in them could lead to adverse health issues
Pending
Taylor Lorenz, Fortune
Medicare “open enrollment,” which starts Oct. 15, is also open season for scammers.
TINA.org supports FTC’s proposed rule and suggests revisions.
Bundle bungled.
But the majority of brand partners will still lose money.