How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
Hamidani et al. v. Bimbo Bakehouse LLC
22-cv-1026, N.D. Ill.
(Feb. 2022)
The Cheesecake Factory At Home Our Famous “Brown Bread”
Misleadingly marketing the product as “Brown Bread” when whole grain flour is not the most predominant ingredient
Misleadingly adding oats and rye flakes to make consumers think the bread is made from whole grain flours
Misleadingly adding dried molasses and caramel color to make the color of the bread darker as if it contains more whole grains than it actually does
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.