Domino’s $6.99 Pizzas
Why advertise a price that no consumer will pay?
In April 2018, a class-action lawsuit was filed against Orangetheory Fitness alleging that the gym misleads consumers about the charges that follow a cancelled membership. The complaint claims that the gym promises a “Money Back 30 Day Guarantee” when, according to the plaintiffs, the agreement requires members to pay the monthly membership fee for at least two months. (Robertson et al v. Providence Studio 2 LLC, Orangetheory Fitness et al, Case No. 2018-CH-04753, Illinois Circuit Courts – Cook County)
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Why advertise a price that no consumer will pay?
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