There Should Be a Price to Pay for Knowingly Lying to Consumers
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
December 2017: This action was voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled., the reasons for which have not been disclosed.
November 2017: A class-action lawsuit was filed against Olivina Napa Valley for allegedly falsely advertising products for men – including Olivina Men All-In-One Body Wash Bourbon Cedar and Olivina Men Bourbon Cedar Aluminum-Free Deodorant – as “Naturally Pure” to make consumers believe the products are natural when, according to plaintiffs, the products contain synthetic ingredients. (Evans et al v. Olivina Napa Valley LLC, Case No. 17-cv-6450, E.D.N.Y.)
For more information about natural claims, click here.
Why TINA.org wants the Supreme Court to address proof of harm in Lanham Act cases.
Letters alert agencies and organizations to company’s improper marketing.
TINA.org discovers some roadblocks to unlocking this purportedly free offer.
New research points to “no.”
Why disclosures are key to protecting informed consumer choice and competition.