Buffalo Wild Wings’ Pick 6 Meal for Two
Advertised $19.99 price deserves an official review.
Albahae et al. v. Olaplex Holdings, Inc. and Cosway Co., Inc.
23-cv-982, C.D. Cal.
(Feb. 2023)
Olaplex haircare products
Falsely marketing that products provide several benefits to hair, are safe, and do not contain harsh and harmful chemicals
Failing to disclose that the people featured in before-and-after photos are actually paid models who do not regularly use the products
Failing to disclose that the companies paid to have products featured in magazines, blogs, and social media posts
Failing to ensure influencers disclose they are compensated for promoting products
Misleadingly claiming that celebrities use and endorse products when they do not endorse or sponsor them and often have some incentive for using the products
Advertised $19.99 price deserves an official review.
When the sale price is the regular price.
Software maker will pay a $75 million fine and provide “affected consumers” with free services.
Order puts platforms like Amazon and Walmart on notice.
Advertised “best deal ever” comes with some caveats.