CATrends: Deceptive ‘Plant-Based’ Claims
A deceptive marketing trend takes root.
Now Magnesium Citrate Softgels
Case Name (Date)
Stonehart et al. v. Now Health Group, Inc.
23-cv-16604, N.D. Ill.
(Dec. 2023)
Stonehart et al. v. Now Health Group, Inc.
24-cv-4436, N.D. Ill.
(May 2024)
Product/Service
Now Magnesium Citrate Softgels
Allegations
Products contain less magnesium than advertised
Status
Stonehart case (No. 23-cv-16604): Voluntarily dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled.
Stonehart case (No. 24-cv-4436): Pending
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