
The Marketing Myth of the ‘Made in USA’ Car
TINA.org investigations expose the truth and prompt marketing changes
In April 2014, a federal judge dismissed a class-action lawsuit alleging that Nordic Naturals falsely marketed its fish oil supplement, Nordic Naturals Ultimate Omega. The complaint, which was originally filed in 2012, alleged that the company made a number of false representations regarding the quality, testing, and labeling standards of its supplement, including failing to disclose that it contained a high concentration of a fatty acid associated with an increased risk of certain cancers and respiratory distress syndrome (Omega-9 Oleic Acid). The judge dismissed the lawsuit finding that, among other things, the named plaintiff failed to adequately plead that the alleged misrepresentations caused him money damages. The judge dismissed the lawsuit without prejudice, meaning that plaintiff can refile the complaint. (Hoffman et al v. Nordic Naturals, Inc., Case No. 12-cv-05870, D. NJ.).
For more information about the marketing of supplements and TINA.org’s coverage of the issue, click here.
TINA.org investigations expose the truth and prompt marketing changes
You don’t need to be a student to get these discounted prices.
These marketing claims have experts throwing a tantrum.
Some members of Congress want to kill a popular “Click to Cancel” Rule.
How much does this monthly book subscription actually cost?