
Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
November 2014: Plaintiffs voluntarily dismissed the lawsuit because General Mills agreed to remove the 100% Natural claims from products containing unnatural ingredients. (Bohac et al v. General Mills, Inc., Case No. 12-cv-05280, N. D. CA.). This labeling change also led to the voluntary dismissal of three other lawsuits:
March 2014: A federal judge dismissed some of the claims – including the breach of implied warranties and unjust enrichment claims – in this class-action lawsuit. The remaining claims – including those for violations of consumer protection laws and breach of express warranty – move forward. To read the full decision and learn more about the continuing claims, click here.
November 2013: Plaintiffs amended a class-action lawsuit (which was originally filed in 2012) against General Mills. Specifically, the complaint alleges that the company misleadingly labels Nature Valley products – including Crunchy Granola Bars, Sweet & Salty Nut Granola Bars, Protein Chewy Bars, Granola Thins Crispy Squares, Chewy Trail Mix Bars, Chewy Yogurt Granola Bars – as “100% Natural” when they actually contain unnatural and genetically modified ingredients. (Bohac et al v. General Mills, Inc., Case No. 12-cv-05280, N. D. CA.).
For more information about other class-action lawsuits against General Mills and TINA.org’s coverage of the company, click here.
Misleading campaigns highlight this year’s big ad event.
Consumers may want to see through many of this company’s claims.
It won’t get any easier to cancel those annoying subscriptions.
This soft drink reminds consumers of the good old days.
What you need to know about this offer.