CATrends: Deceptive Influencer Marketing
It’s a hot sponcon summer.
In February 2019, a class-action lawsuit was filed against North Dallas Honey Company for allegedly falsely advertising that Nature Nate’s 100% Pure Raw and Unfiltered Honey is pure and raw when, according to the complaint, such claims are not true because the honey has been heated to high temperatures that break down the enzymes in raw honey. (Pierce et al v. North Dallas Honey Company, Case No. 19-cv-410, N. D. TX.)
It’s a hot sponcon summer.
What’s this reservation good for?
TINA.org continues to support FTC, New York in federal court.
A bogus connection to major retailers is just the beginning.
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