How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
Petersen et al. v. Natera, Inc.
24-cv-7062, N.D. Cal.
(Oct. 2024)
Natera’s PGT-A testing (preimplantation genetic testing for aneuploidy)
Falsely marketing that testing increases the chances of embryo implantation and healthy pregnancies, and decreases the chances of miscarriage and time to pregnancy, when studies show there is no difference between cycles that use PGT-A and cycles that don’t
Falsely marketing tests as 99% accurate when studies show that the accuracy of PGT-A is significantly lower than advertised
Pending
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.