
Deception at the Cannes Lions Festival
Misleading campaigns highlight this year’s big ad event.
In 2019, a class-action lawsuit was filed against CNH Industrial America for allegedly misleadingly marketing the Module Express (a piece of equipment that picks and bales cotton for farmers). The complaint, which was originally filed in January and amended in April, alleges that the company misleadingly promises that the Module Express is reliable, powerful, and the most efficient and cost-effective way to harvest cotton when, according to plaintiffs, the equipment frequently breaks down in the field and needs to be continually repaired. (T&M Farms et al v. CNH Industrial America, LLC, Case No. 19-cv-85, E.D. Wis.)
Misleading campaigns highlight this year’s big ad event.
Consumers may want to see through many of this company’s claims.
It won’t get any easier to cancel those annoying subscriptions.
This soft drink reminds consumers of the good old days.
What you need to know about this offer.