CATrends: Deceptive Influencer Marketing
It’s a hot sponcon summer.
In October 2013, a class-action lawsuit was filed against Marriott International Inc. alleging that it falsely represents that “Kobe beef” sliders contain high-quality Japanese “Kobe beef” when they actually contain a cheaper, inferior quality beef. (Schittino v. Marriott International Inc., Case No. 13ch23202, Circuit Court of Cook County, Illinois/County Department, Chancery Division).
It’s a hot sponcon summer.
What’s this reservation good for?
TINA.org continues to support FTC, New York in federal court.
A bogus connection to major retailers is just the beginning.
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