How Marketers Trick Kids, and Why Parents Should Worry
Herb Weisbaum, Consumers’ Checkbook
October 2018: This case was dismissed When a complaint is dismissed without prejudice, an amended version of the complaint can be refiled. because the parties reached a settlement agreement, the terms of which have not been disclosed.
May 2018: A class-action lawsuit was filed against Majestic Pure Cosmeceuticals for allegedly misleadingly marketing several varieties of its Essential Oils – including lavender, peppermint, and lemon – as being “100% Pure and Natural” and from natural plants when, according to plaintiffs, the oils contain artificial and synthetic chemicals. (Plaintiffs filed an amended complaint in August.) (Williams et al v. Epic Business Services, Inc. d/b/a Majestic Pure Cosmeceuticals, Case No. 18-cv-4270, S. D. NY.)
For more of TINA.org’s coverage of natural claims, click here.
Herb Weisbaum, Consumers’ Checkbook
TINA.org pulls back the covers on this company’s Made in USA marketing.
Brand partnerships worthy of a big “doom!”
Derek Kravitz, Consumer Reports
Here were some of the worst ads TINA.org investigated this year.