FTC Targets MLMs with New Proposed Rules
New rules take aim at deceptive earnings claims.
In August 2013, a federal judge dismissed a class-action lawsuit filed against Apple for allegedly falsely advertising its MacBook Pro with Retina Display (rMBP). Specifically, the complaint, which was filed in March 2013, alleges that Apple advertised the rMBP as having “the highest quality computer display” and “the world’s highest-resolution notebook display” when, in reality, one of the LCD screens used in the product is highly susceptible to performance flaws. The judge dismissed the lawsuit because the plaintiffs did “not identify any affirmative misrepresentation made by Apple” and failed to show a likelihood of future injury. (Hodges et al. v. Apple, Inc., Case No. 13-cv-01128, N.D. CA.).
New rules take aim at deceptive earnings claims.
How negative feelings surrounding menstruation have influenced period product marketing.
Why these products may leave you wanting more.
Class-action lawsuits target preservative-free claims.
Revenge is Sweet